What We Stand For

Inclusion elevates all

The NIAAA estimates that 30% of Americans choose to sustain from alcohol on a daily basis. Whether this is for a medical condition, pregnancy, individuals in recovery, or the designated driver, we believe the reason you should provide an elevated option that is non-alcoholic should be irrelevent. We started The Mocktail Project to make everyone feel comfortable when they order a drink from their favorit bartender.

A safer community

According to the National Highway Traffic Safety Administration, 37,461 people died in traffic crashes in 2016 in the United States (latest figures available), including an estimated 10,497 people who were killed in drunk driving crashes involving a driver with an illegal BAC (.08 or greater). Just one life is too many and that is why The Mocktail Project is actievly working with our state troopers and the highway & safety board to reduce the number of impared drivers are on the road.

Social responsibility

The NIAAA defines binge drinking as a pattern of drinking that brings blood alcohol concentration (BAC) levels to 0.08 g/dL or higher typically occurring after four drinks for women and five drinks for men—in about 2 hours. It was our founder that once found himself in an unhealthy relationship with alcohol. It is our goal to prevent these hardships by reducing overconsumption and eliminating drunk drivers from our roadways.